2023-02-07 01:16:50
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Market Insights

We make it easier to reach the right people

Part of helping people live healthy, vital lives is making sure they have the right information they need to fulfill that dream. Market Insights is a set of tools we use to connect with people and to build personal relationships with them. Now we’re making it available to our customers.

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Part of helping people live healthy, vital lives is making sure they have the right information they need to fulfill that dream. Market Insights is a set of tools we use to connect with people and to build personal relationships with them. Now we’re making it available to our customers.

Macro Market Snapshot

This report provides a macro view of your audience. It garners geo-specific individual and household insights by state, county or zip code. Consumer segmentations that fit your marketing goals may be included in addition to traditional demographics like geography, age gender and income.

Our standard reporting packages help companies refine and focus their messaging strategies, whether intent on getting new customers, keeping customers, or helping people change. We can customize the report to fit your needs.

Micro Data Insights

Sometimes it’s not enough to have a macro view of your communities or potential audiences. You want your messages to reach individuals and resonate with them. You need to build personal relationships with your customers, whether they’re just learning about you or you need them to actively embrace change.

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Your Lists

Adding readily-available consumer segments to your proprietary contacts lists and CRM databases will inform your direct messaging campaigns, media strategies and tactics. This data attribute can be added to U.S. adult records through a match of base demographics like name and address. Give us your proprietary list, and we will match the segment to individuals on your list in a matter of days.

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Your Marketplace

Perhaps you want to reach the populations you identified from our Macro Market Snapshot. Or maybe, you don’t have your own outreach contact lists or want some new ones. Give us your demographic parameters, and we will provide you with a data file of individuals meeting your criteria, including their segment.

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